LinkedIn Ads Agency
New to LinkedIn Ads or sick of spending without seeing a return?
Whilst having a wide range of targeting options and some incredible features that don’t exist on other PPC platforms, LinkedIn Ads are comparatively expensive to run and frustrating if you’re not seeing a tangible return on your spend/efforts.
Why Every Trick for LinkedIn Strategy?
A Different Approach to LinkedIn Strategy
If you’ve been using LinkedIn Advertising in the same way you’re using Facebook Ads, then you’re missing a trick! LinkedIn can be an incredibly successful way to leverage great opportunities for your business, even if you’re B2C, however, this requires a different approach entirely.
How often do you see product ads on LinkedIn for your favorite clothing brands, skincare, sports equipment, or groceries? Almost never compared to Facebook and Instagram! This is because firstly, the CPC or CPA on LinkedIn is going to be far more expensive and secondly, brands are more likely to get a better ROAS on these types of campaigns elsewhere.
LinkedIn Advertising can be transformative for businesses offering both services and products, it just requires a unique approach.
Set Objectives
Whether you’re out to get clients, win contracts, or create retail opportunities, defining your objective before you start will save you a lot of time and money!
We don’t just work with businesses to set up and monitor campaigns, we strategise in order to develop a successful approach that revolves around meeting your targets.
Transparency
If you’ve been working with an over-priced agency, receiving poor results and a lack of communication, we understand your frustration and pride ourselves on being different.
Everything we do is driven by results and data, our transparent approach to LinkedIn Ads management means you’re never left in the dark. We encourage businesses to understand more about PPC advertising and where costs can be saved. If something isn’t working, we’ll be the first to tell you! Book in a free LinkedIn Ads strategy session today.
Incredibly Detailed Targeting
Unless you have big budgets and are happy to write off spend as a brand awareness exercise, LinkedIn isn’t the platform to reach your broader audiences! The majority of conversions happen at either a highly targeted or remarketing level.
The great part about this is that targeting options are incredibly refined compared to other platforms. You can really filter your targeting down by job role, experience, years at the company, seniority, company name and so much more. When utilised correctly this level of detail means your budget gets spent reaching exactly the right people.
“We are so grateful to Georgie and the Every Trick Marketing team. They have helped us enormously with our website design, SEO and ads. Within a matter of weeks of working together, our website is quickly moving up google ranking much faster than we expected, and they have done some fantastic PR work for us resulting in our business growing and getting more enquiries than ever.
Georgie explains complex SEO concepts really well for a layperson to understand and she is very easy and enjoyable to work with.We look forward to working together on a regular basis and we would be lost without them and their marketing strategy! We would 10/10 recommend their services for any other business.”
– Lauren Williams, Saintly Skincare
Proud to work with
